Djamaran S, Andiyana E, Haryoko AE. HOW BRAND USERS RESISTANCE TO NEGATIVE INFORMATION BASED ON CUSTOMER VALUE. JC [Internet]. 2023Jul.23 [cited 2026Sep.11];4(2):483-98. Available from: https://aghniadidi.com/ojs.universitaskarimun.ac.id/index.php/akuntansi/article/view/1069